Our Marketing Strategy

At Kingsmarq Real Estate we are committed to delivering bespoke service, only taking on a limited number of properties to ensure we can always provide personalised advice and excellent customer service throughout the process. This starts with viewing your property and discussing the recommended combination of marketing options with you to achieve the optimum outcome.

We will go around your property with you to ask questions and learn about it from you, the person who knows it best, so that in turn, we can represent it in the best way to potential buyers or renters. We can offer advice on how to best present the features and space you have to maximise its value, from how it appears in marketing to that all-important impression when people walk through the door for viewings.

.

Digital Marketing

Amongst countless home listings on digital platforms, it is essential that your property stands out. Over 90% of home movers start their investigations online, an opportunity that cannot be missed. There are two key elements to a successful online marketing campaign online: exposure and appeal. Through a combination of social network advertising, email alerts, press releases online, and more traditional methods such as a board outside your property, postcards, flyers delivered in the area and open house events, Kingsmarq Real Estate design a marketing campaign that grabs the right kind of attention from the ideal people.

Given the high number of people using online property search sites to start and refine their property needs, we don’t miss any of the big names. We advertise across all of the UK’s top property websites: Rightmove, Zoopla, On the Market and Prime Location, as well as featuring your property on the Kingsmarq website.

Photography

Our experience in marketing property, as well as talking every day to the exact people you are looking for your property to attract, means that we have a clear idea of what makes a property desirable. It starts with the images which work hard to draw attention and create the desired feeling in your potential buyers, driving them to learn more and make an appointment to view.

We ensure high-quality, professional images throughout your home, paying attention to detail and making sure nothing is missed. The unique way that a professional photographer views angles, light, colour and composition will maximise the way that your home is seen before someone even steps in the door. Against the competition, these photos go beyond just property details and give of the experience of the property too. Coupled with videography, we use these images to capture attention on social media as well as for online property search sites.

Accompanied viewings

The first time a potential buyer or tenant visits your home, the impression they get is critical to the success of your sale or let. Where possible, we recommend owners are out during viewings so that potential purchasers can explore properly, imagine themselves living there and ask any questions of us without hesitation. To ensure this is possible, we will always provide as much notice as possible of a booked viewing. Our team will handle the logistics of access, keys and entry instructions as all of our viewings are accompanied as standard.

We make ourselves accessible 24/7 to take enquiries and can carry out viewings seven days a week if this fits with your needs. We check that viewers have serious intent before they come to visit your property so that the time is well spent, and we can focus on achieving a faster, more convenient sale with a competitive market value.

For Sale/To Let boards

We designed the Kingsmarq Real Estate sales boards to catch the attention of people living or visiting the Essex area. The distinctive navy and pink combination is memorable so that potential clients can find your property online when they have walked or driven past and can easily spot it in the street when they return for a viewing. Although sales boards are a traditional tool for property sales and lettings, they are still proven to be effective, and we regularly receive calls from interested people who have noticed our boards and want to know more about a property. These are normally installed on the day we launch your property into the market to ensure maximum exposure.

Discreet marketing

With a bespoke approach, we understand if the above level of marketing is not right for you. If you would rather market your property for sale or let more discreetly, we can work with you to create a marketing combination that fits, utilising our private register of screened buyers or tenants to find the right fit, without promoting your property more publicly.

Want to find out what your property is worth? Get a free  instant valuation today to get a breakdown of your property and how it compares to properties in your area.